✦ Agentic CMO Showcase ✦ AI Leadership & Adoption
Inside VEED and Essity: AI Adoption Playbooks for Marketing
Inside this webinar:
— Why AI adoption is the make-or-break leadership challenge of 2026
Case study: Lisa Vecchio on VEED's 3-day Agentic GTM offsite
— Case study: Gael De Talhouet on Essity's 4-phase enterprise rollout
— How to surface champions (and what to do with resistors)
— Building agentic momentum into a weekly cadence
— What both leaders are rolling out next
You'll get the full Live Build recording, presentation and playbook.
Agentic CMO Accelerator
If you're a CMO, VP, Director, Head of Marketing or senior leader, this is your path.
✦ Build 4 agents: Strategic Marketing, Content Engine, Campaign Launch and Market & Customer Intelligence
✦ Architect a complex agent with an Agent Brief engineers can build from
✦ Create your AI Marketing Roadmap with prioritised use cases and ROI
✦ Deliver an AI adoption plan ready to roll out for your company