THE AI MARKETING PLAYBOOK
AI use cases for marketing
From content and CRM to performance, insights and social media — see exactly how marketers are using AI to get real results
THE AI MARKETING PLAYBOOK
AI use cases for marketing
From content and CRM to performance, insights and social media — see exactly how marketers are using AI to get real results
THE AI MARKETING PLAYBOOK
AI use cases for marketing
From content and CRM to performance, insights and social media — see exactly how marketers are using AI to get real results



Stay ahead of the AI curve
Learn from 25 high-impact use cases already working inside AI-powered marketing teams—and build an AI Marketing Roadmap that delivers real results.
Stay ahead of the AI curve
Learn from 25 high-impact use cases already working inside AI-powered marketing teams—and build an AI Marketing Roadmap that delivers real results.
Stay ahead of the AI curve
Learn from 25 high-impact use cases already working inside AI-powered marketing teams—and build an AI Marketing Roadmap that delivers real results.
Content Marketing
1 - Content repurposing 2 - JTBD-powered copywriting 3 - News monitoring & repurposing 4 - Top-performing social post generator
Content Marketing
1 - Content repurposing 2 - JTBD-powered copywriting 3 - News monitoring & repurposing 4 - Top-performing social post generator
Q1 2025
Content Marketing
1 - Content repurposing 2 - JTBD-powered copywriting 3 - News monitoring & repurposing 4 - Top-performing social post generator
Brand Marketing
5 - Multi-channel campaign management 6 - Launch plans
Brand Marketing
5 - Multi-channel campaign management 6 - Launch plans
Q2 2025
Brand Marketing
5 - Multi-channel campaign management 6 - Launch plans
B2B Marketing
7 - Product expert for sales teams 8 - AI sales trainer 9 - Customer insights from sales calls 10 - Lead gen tool creation 11 - AI sales prospecting
B2B Marketing
7 - Product expert for sales teams 8 - AI sales trainer 9 - Customer insights from sales calls 10 - Lead gen tool creation 11 - AI sales prospecting
Q3 2025
B2B Marketing
7 - Product expert for sales teams 8 - AI sales trainer 9 - Customer insights from sales calls 10 - Lead gen tool creation 11 - AI sales prospecting
CRM & Retention
12 - Personalised email automation 13 - Proactive churn management
CRM & Retention
12 - Personalised email automation 13 - Proactive churn management
Q4 2025
CRM & Retention
12 - Personalised email automation 13 - Proactive churn management
Performance Marketing
14 - SEO 15 - Cross-channel marketing reporting 16 - Meta ad competitive analysis tool 17 - Creative testing for paid social media 18 - Design and video generation 19 - Meta creative compliance checker 20 - AI-powered CRO agent
Performance Marketing
14 - SEO 15 - Cross-channel marketing reporting 16 - Meta ad competitive analysis tool 17 - Creative testing for paid social media 18 - Design and video generation 19 - Meta creative compliance checker 20 - AI-powered CRO agent
Q4 2025
Performance Marketing
14 - SEO 15 - Cross-channel marketing reporting 16 - Meta ad competitive analysis tool 17 - Creative testing for paid social media 18 - Design and video generation 19 - Meta creative compliance checker 20 - AI-powered CRO agent
Market & customer intelligence
21 - Website change detection 22 - Promotion & pricing tracking 23 - Customer insights
Market & customer intelligence
21 - Website change detection 22 - Promotion & pricing tracking 23 - Customer insights
Q4 2025
Market & customer intelligence
21 - Website change detection 22 - Promotion & pricing tracking 23 - Customer insights
Marketing Strategy
24 - GTM planning 25 - AI CMO assistant
Marketing Strategy
24 - GTM planning 25 - AI CMO assistant
Q4 2025
Marketing Strategy
24 - GTM planning 25 - AI CMO assistant
BECOME AN AI-POWERED MARKETER
Who is it for?
A CMO or VP Growth trying to scale output without burning out your team
A performance marketer testing 20+ creatives a week
A content or brand lead juggling 5 campaigns at once
A founder or solopreneur looking to create an AI-powered marketing engine




Start building your AI-powered marketing team
Use 25 proven AI marketing use cases to prioritise your own AI marketing roadmap and bring efficiency and time savings to your team.
Start building your AI-powered marketing team
Use 25 proven AI marketing use cases to prioritise your own AI marketing roadmap and bring efficiency and time savings to your team.
Start building your AI-powered marketing team
Use 25 proven AI marketing use cases to prioritise your own AI marketing roadmap and bring efficiency and time savings to your team.